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21 January 2021
Floriculture companies opt for sustainable and recycled plastic flower boxes

In June, the Eco Flowerbox / FECT will be taken into use by Heemskerk Flowers, Van der Plas Flowers and Plants B.V. and Celdomy. Circular Plastics has developed a beautiful and user-friendly reusable flower box with these three partners. The Eco Flowerbox / FECT is made from recycled raw materials and has a life cycle of 7 years.

Johan Thans, director of Circular Plastics: “We are of course very enthusiastic that these major players in the floriculture industry have opted for our sustainable solution. In addition to all the technical highlights of the Eco Flowerbox / FECT, it is now also possible to have the sides, which are of course also made of recycled plastic, produced in the corporate identity color. Heemskerk as well as Van der Plas Flowers and Plants and Celdomy will soon have the recycled flower boxes in their own look that matches their house style. “

For the launching partners of Circular Plastics, the commissioning of the Eco Flowerbox / FECT is in line with their mission to become more sustainable and thus reduce waste flows. The box is specially designed for efficient transport on Danish trolleys and is ideal for packaging flowers and plants. The box is made of 100% recycled plastic from floriculture, so it is completely sustainable and circular. At the end of the usable cycle, the box is recycled again and a new box is made with reuse of the raw materials. This is the best example of closed loop logistics. So no one-way cardboard boxes, but a sustainable solution! In addition to a nice CO2 footprint, a very attractive saving on purchasing costs has also been realized with a very short payback period of the investment within a year in this sustainable FECT box. Ecology and circular economy thus go hand in hand.

The above three floriculture companies have opted for this sustainable solution because:

Bert Heemskerk, Heemskerk Flowers: “The circular flower box was developed for a Danish trolley. Optimal loading in combination with other products / packaging such as plants. ”

Hans van der Plas, Van der Plas Flowers and Plants: “Based on our mission to be the sustainable partner for florists, the introduction of the Eco Flowerbox / FECT in the distribution chain of Van der Plas is a logical choice.”

Ron Fransen, Celdomy: “The amount of cardboard that we currently use is not really environmentally friendly and therefore really not responsible for the future. This initiative works in both directions, namely a reduction in the use of one-way cardboard and the reuse of leftover plastic. ”

Circular Plastics stimulates the reuse of plastic raw materials and products within a closed cycle. A European-wide collection system and the use of modern techniques guarantee continuous recycling and reuse of plastic in a closed cycle. To tackle this on a large scale, strong partners are needed so that sustainable solutions that enable the transition to a circular economy can be facilitated.

Read more here about the Eco Flowerbox / FECT.


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